Bowlers Journal back in March asked an interesting question in one of its e-Bowlers newsletters: Do the Olympic Games really matter?
With the London Olympics opening ceremonies on Friday, it’s a timely question.
Here’s some of what Bowlers Journal said:
“People tend to show an increased interest in playing sports and being active after watching the Olympics Games, whether it be on television, their computers or on their smartphones.According to a recent study by SGMA...