Bowling’s digital daily newspaper delivering news, analysis and opinion.

California Bowling registers SWAG line of balls with PBA

JEFF RICHGELS | Posted: Friday, March 26, 2021 7:30 am
California Bowling, which has in the past registered some of its equipment with PBA, now is making the significant investment to register its SWAG line of balls with PBA. The company posted this teaser of a picture on Facebook on Saturday, and national staffer Todd Pfifer confirmed the PBA product registration in a message exchange. He said it will be a 3-year deal that will be effective June 1. “We are really excited about signing on to PBA,” Pfifer said. “Not just to show...